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Low-odor silicone oil precisely meets the needs of sensitive skin. Personal care products enter a new era of "sensitive-free comfort"

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Low-odor silicone oil precisely meets the needs of sensitive skin. Personal care products enter a new era of "sensitive-free comfort"

1.For people with sensitive skin, the core threshold for expansion is odorless and low irritation

Due to factors such as environmental pollution and the acceleration of the pace of life, the number of people with sensitive skin has continued to expand. The incidence of sensitive skin in China has reached 36%, and it shows a clear trend of younger age. Women aged 25 to 35 in new first-tier and second-tier cities have become the core group, accounting for more than 60%. This group of people, when choosing personal care products, not only pay attention to basic functions such as moisturizing and soothing, but also have stricter requirements for the safety of ingredients and the comfort of scents. 84% of users with sensitive skin will actively avoid products containing pungent odor components. The residual chemical smell of traditional silicone oil has become the main barrier for their selection. Against this backdrop, low-odor silicone oil, with its dual advantages of being "nearly odorless" and having low irritation, has become a key raw material for personal care product enterprises to enter the sensitive skin market.

2. Targeted technology optimization achieves a breakthrough in being friendly to sensitive skin
In response to the special needs of people with sensitive skin, low-odor silicone oil has achieved targeted upgrades in technological research and development, forming a dual technical system of "source odor control + low-sensitivity formula". In terms of odor control, it innovatively adopts bio-based raw material composite technology and precise molecular chain cutting process, further reducing the content of volatile cyclosiloxane to below 20ppm, which is far below the limit values of relevant standards in the European Union and China. After professional sensory evaluation, its odor intensity score is only 0.8 points (out of 10), reaching the "almost odorless" level. In terms of low-sensitivity compatibility, by adjusting the polarity of silicone oil molecules, the compatibility with the skin barrier is enhanced. At the same time, residual impurities from traditional production processes are removed to reduce the risk of skin irritation. Third-party testing data shows that the irritation score of skin care products containing low-odor silicone oil for sensitive skin is 72% lower than that of traditional products.

3. Scenario-based application extension covers the diverse care needs of sensitive skin
The technological breakthrough of low-odor silicone oil has enabled it to achieve comprehensive coverage in sensitive skin care scenarios, with in-depth applications ranging from basic cleansing to specialized repair. In the field of facial care, sensitive skin creams and essences with low-odor silicone oil added not only solve the odor problem of traditional products but also enhance the product's extensibility and moisture retention duration. The sales of related products have increased by 63% year-on-year. In postoperative repair scenarios, low-odor silicone oil, with its mild nature, has become the core raw material for medical repair products, helping to reduce the risk of postoperative skin irritation. In the field of infant and child care, the growth rate of low-odor silicone oil hair care products suitable for the sensitive skin of infants and children has reached 12%, becoming a new growth point in the home care scenario. In addition, its customized application in products for specific skin types such as dry and oily skin has further refined the care plans for sensitive skin.

4. A complete standard system promotes the standardized development of the market
The rapid application of low-odor silicone oil has also driven the improvement and upgrading of the relevant standard system. Both the domestic GB/T 29679 shampoo testing standard and the international ISO 13336 cosmetic testing standard have included the volatile substance content and odor intensity of low-odor silicone oil within their regulatory scope, providing a clear basis for product compliance. At the market level, the premium space for sensitive skin care products using low-odor silicone oil can reach 30% to 50%, and the repurchase rate is 45% higher than that of ordinary products, while the customer complaint rate drops by 68%, significantly enhancing the brand's market competitiveness. Looking ahead, with the integration of technologies such as AI-customized formulas and low-odor silicone oil, it is expected to achieve personalized sensitive skin care with "one person, one plan", further expanding its market application boundaries.

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